We build and run outbound for software and tech teams that can handle more conversations than they generate today.
“I have no hesitations recommending their service.”
“They have introduced a new revenue stream for us that we didn't think was possible.”
We build and run outbound for software and tech teams that carry a pipeline number. For one client we kept three Account Executives' calendars full at once.
We map your whole market from every data source worth using, and decide who to go after first.
Each segment gets its own campaign, and every campaign is A/B tested. What books meetings gets more volume. What doesn't gets cut.
You approve the list and the copy before anything sends, and every lead you pay for.
We start by agreeing exactly who you want to meet: titles, company size, region, and what counts as a qualified conversation.
Then we look at what you already know about your buyers and what you have tried in outbound before, and build the campaign around it.
Before a single email sends, we build the sending setup. Separate domains so your main domain is never exposed, mailboxes warmed over several weeks, and authentication configured properly from the start.
Then we keep watching. We monitor domain reputation and blacklists, track where mail is actually landing, and retire anything that starts to degrade before it costs you a campaign.
Once you have approved the list and the copy, campaigns go live from separate sending domains we have already warmed up.
First replies arrive within days of launch.
We work the replies every day and book the meetings straight into your calendar.
Then we scale what works. The segments, subject lines and offers that book meetings get more volume. The rest get rewritten or cut, and new A/B tests keep running against the winners.
Flarie is a gamification platform. Their Studio tool lets brands launch branded games in minutes to drive loyalty and capture first-party data.
We put their team in front of digital and marketing leaders at consumer brands, including Circle K, Breitling and Ryanair.
Kadow Club gives restaurants, bars and leisure venues a game-based loyalty program. Based in France, they wanted demos with venue owners well beyond their home market.
We ran outreach in French and English across Europe, North America and APAC.
DISPL brings e-commerce-style analytics to physical stores, helping retailers track visitor behavior and improve the in-store experience. To grow, they needed a high-volume way to reach decision-makers at multi-site retail brands.
We kept three Account Executives' calendars full at once: 40 qualified calls, and meetings with 12% of their target account list.
Noise Media Group is a performance agency that grows brands like Apple and Just Eat through social-first content and paid media.
To grow their own client base, they needed a reliable way to reach founders and marketing leaders at well-funded, VC-backed brands.
Segmentify is an e-commerce personalization platform that uses AI to recommend products to shoppers. With no footprint in the Nordics, they needed pipeline there quickly against established local competitors.
Our outreach booked 13 demos in the first month and produced 8 active trials within the first quarter.
Fracture sells frameless glass prints to architects and designers for commercial projects. They wanted more of them ordering samples.
We ran campaigns to architects and interior designers across the US: 109 leads and 57 sample requests in six months.
Clean Network is a commercial cleaning company based in London, specializing in offices and high-traffic workspaces. They wanted more contracts but had no scalable way to reach the people who choose a cleaning provider: office managers, facility leads and business owners across the city.
Our outbound generated 278 engaged leads, including people at Stripe, Checkout.com, Skyscanner and Pret A Manger, and 76 site walkthroughs in four months. Around three in ten walkthroughs turn into customers.
Cappstone provides commercial cleaning and maintenance across the San Francisco Bay Area, mostly for offices and high-traffic facilities. They needed a reliable way to reach decision-makers within 50 miles of their locations.
We built outbound to local facility and office managers. It booked 22+ site walkthroughs in the first 30 days, and half of those walkthroughs became customers.
"Paolo and his entire team are truly unbelievable. They have introduced a new revenue stream for us that we didn't think was possible. A combination of smart thinkers, efficient, experienced and genuine people who care about what they do and their customers."
"Leadlndr helped Flarie deliver a steady stream of low cost high quality meetings in our target market. Paolo & his team provided a great service, and went above and beyond what was expected. I have no hesitations recommending their service."
Qualified sales conversations that actually happen.
A call, a demo or an on-site visit with someone who matches the criteria we agreed before launch, confirmed by you after it took place. A scraped contact list, a spreadsheet of “leads” or a meeting with someone who was never relevant costs you nothing.
The data, the research, the sending infrastructure, the copy and the daily reply handling all sit behind that number. There is no separate line for lists, tools or inboxes.
One that matches criteria agreed in writing before the first email, and that takes place.
The criteria cover the person (title or seniority), the company (size, sector, region and anything else that matters to you) and the conversation itself: the prospect shows up, fits the profile and knows why they are talking to you. A typical definition: VPs of Sales at B2B software companies with 50 to 500 staff that are hiring account executives.
After each conversation you tell us whether it counted, and your call is final.
You do not pay for it.
A no-show, a wrong contact, someone outside the agreed criteria or someone who does not know why they are on the call is not a qualified conversation and is not billed. We chase no-shows and rebook them where we can; if the meeting happens later and meets the criteria, it counts then.
It depends on who you need to reach and what a new customer is worth to you.
Most programs are a setup fee plus a fee per qualified conversation; larger programs can run on a monthly fee instead. The harder your buyer is to reach, the higher the price per conversation.
We price it on a 30-minute call and put the numbers in writing before you decide. To price your program, book a call.
No retainer on most programs, and no long-term contract on any of them.
The standard model is a setup fee, then a fee for each qualified conversation. Larger programs can move to a monthly fee when that suits your budgeting, and that is agreed on the call. Clients stay because the conversations are worth more than they cost, not because a contract says so.
Campaigns launch 7 to 10 days after the kickoff call.
First replies arrive within days of launch, and the first conversations get booked inside the first month. Give a campaign 3 to 5 weeks of sending before judging it; a narrow market takes longer than a broad one, and we tell you which one you are in before we start.
Yes, where it makes us faster.
It helps us research companies, qualify them against your criteria, enrich data and personalise at a scale no team does by hand. It does none of the sending. The targeting, the messaging and the quality checks are done by people, and you approve the list and the copy before the first email goes out.
Generic AI personalisation is easy to spot and gets ignored, and volume without relevance is what got everyone filtered in the first place.
No. Nothing sends from your domain.
We buy and warm separate sending domains for your program, configure authentication properly, verify every address before it is contacted and keep watching reputation and blacklists once live. Anything that starts to degrade is retired before it costs you a campaign; it is ours to replace, not the address your customers write to.
Nobody on your side touches DNS or grants access to your systems, and if we stop working together the domains and mailboxes we built stay yours.
Very little, and none of it technical.
One kickoff call to agree who you want to meet and what counts as a qualified conversation, a look at the copy before launch, then a weekly look at the conversations to confirm which ones counted. We handle the data, the infrastructure, the copy, the sending and the replies, and the meetings land in your calendar.
Your team’s job is to take them. If you have SDRs or AEs, they get booked, confirmed calls instead of list-building; if nobody is in seat yet, we cover the top of the funnel until there is.
You have a clear B2B offer, a market you can name, and customers worth enough to pay for the conversations that find them.
Most of our clients are B2B software and tech teams with a pipeline number and someone in seat to take the meetings. Where a new customer is worth too little to carry the setup fee, or nobody is there to take the calls, outbound will not pay for itself, and we say so on the first call, before you have spent anything, rather than take the program.
One 30-minute call with Paolo. You leave knowing how many buyers we can reach in your market, what a program would look like and what it would cost. If it is not a fit, you will hear that on the call.
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